We were there for three weeks with our 3 and 6 year old kids. Not many others with kids that age, and the resort is only semi-adapted for people like us. We didn't mind, our kids are happy with a couple of pools and lots of time with their parents *ahem*.
Lots of trips to attend to lovely destinations, always super friendly staff without seeming "fake", fruit and food in abundance.
Price level is high compared to the region in general, but ok for EU/US citizens I guess.
Beach is close with dreamy, white sand and laid-back Thai feeling. Best of both worlds.
Would definitely come back if we inherited money again :D