I stayed at this hotel for two nights this week, and my opinion is that this is a nice, clean and modern hotel with excellent service. I did not have breakfast included in my stay, so I cannot give any comments on that. The beds are very comfortable, and considering the location; I think the price is quite affordable. The location is excellent; just a minute walk from Russel Square underground (the Piccadilly line), with many of the main attractions in short distance. There is a shopping center across the road, and pubs and restaurants in the area for the thirsty and hungry ones. This was my second stay at this hotel, and absolutely not the last one :-)