We booked the hotel for the location, right next to the gondola, but would come back for exceptional service, making you feel you're part of the family that runs the hotel. We booked standard room which turned out to be just enough for the family of two adults with the child; pull out sofa was very comfortable, so was our bed. Rate included breakfast, which was buffet style and had all the choices you want to have, including any coffee drink (and their espresso is perfect), restaurant and bar service was very attentive and friendly, so was front desk, that went above and beyond making restaurant reservations for us in a busy season. There was a lovely surprise gift from the hotel on Christmas. Ski room with boot rack with easy access to the street across gondola is huge value, so is pool and saunas and fitness room, and if you're craving larger pool, Aquarena pool complex is just 5 min walk. Village center is 10 min walk and there are many great restaurants, our favorite was Neuwirt. Train station is also 5 min from the hotel, making taking train into Kitzbuhel super easy and inexpensive from any direction. We would love to come to the hotel in the summer as we think it would offer as much in the summer as in the winter time, we would highly recommend the hotel, it exceeded all our expectations, and we travel a lot.